Launch Campaign for BBC TWO & BBC iPlayer

Inside No. 9

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A campaign to promote Series 6 of the hit anthology series Inside No. 9

As Senior Creative for this campaign I helped invite fans in…if they dared. Starting with this short teaser, that kept those in the know guessing about when, they could see what was inside. ⇩

BBC TWO Launch Trailer ⇩

BBC iPlayer Trailer ⇩

Social Trailer ⇩

Twitter Treasure Hunt

The day before the series launched on BBC iPlayer we created a cryptic treasure hunt enticing Inside No. 9 super fans to find five letters (HEIST) across various social accounts. Once they collected all 5, they were then given the clue to enter them into BBC iPlayer, where they received an exclusive snippet of the first episode titled ‘Wuthering Heist’. ⇩

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